Because of Arab Health’s outstanding success it has outgrown the venue and the Pharma sector, launched in 2001 - an integral part of Arab Health, will now have its own industry showcase as part of PABME 2009.
The Middle East Pharma Market is one of the most unique markets in the world.
Due to demographic and socio-economic factors, pharma sales in the Middle East region are set to grow at an annual rate of 11% (more than the global average)
An estimated annual spend of $6bn on finished pharmaceutical products
On average, Arab countries import 80% of pharmaceutical products. In some GCC countries this figure rises to 90%
Out of the 44390 visitors to Arab Health 2008, more than three quarters were interested in pharmaceutical products.
96% of surveyed exhibitors stated that their overall objectives were met
95% of surveyed exhibitors met or surpassed their overall objectives in terms of establishing contacts for future sales
95% of surveyed exhibitors stated that the quality of visitors met or surpassed their expectations
 Why you Should Exhibit
With key attendees from Medical Doctors to Pharmacists to Dealers and Distributors, exhibitors are guaranteed to meet the senior decision makers within the Pharmaceutical market in this region.
The Dealer/Distributor
Pharma has the ideal visitor profile for any exhibitor who is looking to enter new markets or looking for new companies to represent them in already established markets.
The Pharmacist
Pharma offers you the opportunity to speak to the key Pharmacists about the latest developments of your products within your company.
The Medical Doctor
It is vital for Medical Doctors to be kept up to date with the latest pharmaceutical products. Pharma provides you – the exhibitor – the great opportunity to meet these professionals and discuss your latest products, services and supplies.
Head of Departments/Owners of Hospitals and Laboratories
These senior level managers are the key decision makers in purchasing new products and services, so they are the vital visitors for exhibitors at Pharma.
Supply Managers
At the Pharma exhibition you are guaranteed to meet the key personnel for reordering supplies and ensure that they are getting the best service you can offer.
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